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3 Ways a Customer Data Platform Makes Marketing Automation More

3 Ways a Customer Data Platform Makes Marketing Automation More "Human"

Frank Grillo, CMO, Harte Hanks [NYSE:HHS] And Brett Eckrich, Manager of Marketing Technology and Innovation, Harte Hanks [NYSE:HHS]

Big Data-The Three Vs of a Successful Implementation

Mark Ramsey, SVP, Chief Data Officer, Samsung Mobile

Big Data-The Three Vs of a Successful Implementation

Globally, organizations are focused on harnessing the power of Big Data.

Putting a Face on Every Customer

Jay Henderson, Director- Marketing Cloud, IBM Commerce

Putting a Face on Every Customer

Many of us have a favorite business that we visit all the time—for me it’s the local bakery.

Miscalculating the Cost of Waiting

Miscalculating the Cost of Waiting

Tracy Lemoine, SVP & CMO, XTRAC Solutions, a Fidelity Investments Company

Merging Marketing and IT

Merging Marketing and IT

Steve Black, CIO and CMO, Sprouts Farmers Market

Don't Just Embrace the Digital Transformation. Run With It

Don't Just Embrace the Digital Transformation. Run With It

Maggie Chan Jones, CMO, SAP [NYSE:SAP]

National Geographic: A Wealth of Experiences

National Geographic: A Wealth of Experiences

Jill Cress, CMO-EVP, National Geographic Partners

Insight for Event Management in Today's Food-Obsessed Culture

Insight for Event Management in Today's Food-Obsessed Culture

Paul Pettas, Communications Director, Centerplate

3 Standard Ways to Proactively Manage Peak Performance

3 Standard Ways to Proactively Manage Peak Performance

Pat Patterson, Senior Director of Marketing, Avaya

Why an Integration of Digital + Human Customer Experience is Smart

Hilary Hahn, VP, Customer Experience Innovation, Sykes Enterprises [NASDAQ:SYKE]

Why an Integration of Digital + Human Customer Experience is Smart

Smart world, smart cities, smart vehicles, smart robots—these are no longer sci-fi visions of the future, instead, they have become daily headlines updated in mainstream newsfeeds.

Toshiba-Elevates & Personalizes Customer Experience

Bill Melo, Chief Marketing Executive, Toshiba America Business Solutions

Toshiba-Elevates & Personalizes Customer Experience

Today, everyone expects the interaction with a smart device to be an intuitive, engaging, and personal experience.

Technology's Use in Business Decisions - Enabler or Disabler

Loren Gray, Founder & CEO, Hospitality Digital Marketing

Technology's Use in Business Decisions - Enabler or Disabler

In our daily business lives we already touch the technology that creates filters that mitigate the volume of data to a specific manageable amount.

Acronym Soup: CDPs + GDPR = A Recipe for Good CX

Amy Shioji, VP- Customer Experience & Insights, USA TODAY NETWORK

Acronym Soup: CDPs + GDPR = A Recipe for Good CX

As digital marketers, we undoubtedly understand the value of a great customer experience for the brand.

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