MarTech Outlook Weekly Brief
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Avoid Being the Next Casualty in the Retail Apocalypse
Sahal Laher, CDO & CIO, Destination XL Group [NASDAQ:DXLG]
The Global Marketing Dilemma: To Localize or Not to Localize
Richard Harpham, President & CEO, Cloudwords
Jason Maynard, VP, and GM at Zendesk Guide and Data Products
About 10 years ago, all business communications were done through email.
Ashley Stirrup, CMO, Talend
In today’s fast-paced, global economy, it is generally understood that companies must become data-driven in order to remain competitive.
Matt Cannon, Director-Web Services, Straight North
Ilana Rabinowitz, VP Marketing, Lion Brand Yarn Company
Clay Stobaugh, EVP & CMO, John Wiley and Sons [NYSE: JW.A]
Kyle Ragsdale, Ex CMO, Billy Casper Golf
Michelle Killebrew, Vice President, Head of Marketing, PwC New Ventures
Chris Cavanaugh, EVP & CMO, Freeman
Steven Handmaker, CMO, Assurance
Selin Cebeci, Global Digital Director, MediaCom US
As much as AI and ML are often seen to be the saving grace of mundane tasks, we must always remember – just like us - they’re not perfect.
Basem Sarandah, CEO, Nexant
The right customer data and responsive design principles guide program optimization.
Jason Jercinovic, Global Head, Innovation, Havas Worldwide
As an industry, advertising has long been obsessed with understanding human behavior. Over the centuries we have employed countless techniques to gain even the briefest of glimpses inside the mind of the consumer.
Dave Rosenberg, Chief Strategic Officer, GMR Marketing.
The numbers are incredible—eSports has experienced double-digit growth for several years and boasts a global community of 148 million enthusiasts.
