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Augmented Reality (AR) and Virtual Reality (VR) and its Impacts on Meetings and Events

Augmented Reality (AR) and Virtual Reality (VR) and its Impacts on Meetings and Events

KenStockdell, AIA, LEED AP BD+C HKS, Vice President, Director of Convention Centers

Why Marketing and IT should be Very Close Friends

Why Marketing and IT should be Very Close Friends

Mike Linton, CMO, Farmers Insurance Group

Leveraging Cloud-based Tools to Ease IT Strain

Bill Hurley, CMO, Unify

Leveraging Cloud-based Tools to Ease IT Strain

Software companies really need to understand the challenging and evolving role of marketing. Marketers have so much available technology now, and they need to see how it all weaves together to give them the best data.

The Transformation from Customer Centric ... to Customer Obsessed

Jonathan Beamer, Chief Marketing Officer, Monster

The Transformation from Customer Centric ... to Customer Obsessed

You must attain information to understand who is buying, and why. It's that simple.

Integration Enables Omni-channel Experiences

Integration Enables Omni-channel Experiences

Bill Dyer, CTO & Head of Strategy, Alcatel-Lucent Motive

A Five-Point Checklist to Turbocharge Your SMB's Marketing

A Five-Point Checklist to Turbocharge Your SMB's Marketing

Vivek Vadakkuppattu, VP-Product Management & Marketing, Azimuth Systems

Get Ready to Run Faster, Marketing

Get Ready to Run Faster, Marketing

Howard Kravitz, CMO, Winston & Strawn LLP.

Four Key Takeaways for Multilingual Success in Contact Centers

Four Key Takeaways for Multilingual Success in Contact Centers

Tom Tseki, VP & GM, GeoFluent & Customer Care Solutions, Lionbridge [NASDAQ:LIOX]

Giving Fans a Rock Star Experience with Hubspot

Giving Fans a Rock Star Experience with Hubspot

Ellie Ovsenik, Director of Content Marketing, Rock & Roll Hall of Fame

The "CDP" Cure for Common "Rx" Marketing

Meghann Chilcott, Chief Technology and Marketing Officer, Benzer Pharmacy

The

In the pharmacy business, there is a distinct fondness for the way things used to be.

Digital Marketing Challenges in Healthcare

Matt Bakaitis, Senior Director, Cleveland Clinic

Digital Marketing Challenges in Healthcare

Patient privacy issues, complex services that are ultimately personal in nature and an evolving marketplace present unique challenges when deploying digital marketing tools that are routine in other industries.

Toshiba-Elevates & Personalizes Customer Experience

Bill Melo, Chief Marketing Executive, Toshiba America Business Solutions

Toshiba-Elevates & Personalizes Customer Experience

Today, everyone expects the interaction with a smart device to be an intuitive, engaging, and personal experience.

Technology: A Positive Enabler for Businesses

Timothy Bay, VP-Digital Marketing, Wilton Enterprises

Technology: A Positive Enabler for Businesses

From a digital marketing perspective, technology has allowed us to learn more about the consumer than ever before, which enables us to provide a more personalized experience for them.

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