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STATE OF THE STATE: The Musical Parallels Which Forecasts Marketing's Potential Future

STATE OF THE STATE: The Musical Parallels Which Forecasts Marketing's Potential Future

Marcus Collins, Chief Consumer Connections Officer, Doner

How Marketing Automation Can Facilitate Consumer Engagement

How Marketing Automation Can Facilitate Consumer Engagement

Patty Spiller, Senior Director, Growth Marketing, Livongo

The Art of Improving Customer Experience

Sherif Mityas, Chief Experience Officer, TGI Fridays

The Art of Improving Customer Experience

The law of averages does not work in today’s marketing and technology environment.

Understanding the "Customer of the Future" to Better Prepare the "Branch of the Future"

Suzi McNicholas, VP-Marketing, Source Technologies

Understanding the

Much attention has been given to the concept of the “Branch of the Future” with some predicting wholesale changes to the form and function of bank branches.

To Be at Zero Distance to Customers

To Be at Zero Distance to Customers

Ravi Kumar, EVP & Chief Delivery Officer, Infosys

Ensuring High Quality Communications and Marketing Consistency

Ensuring High Quality Communications and Marketing Consistency

Amy Scissons, Head of Global Marketing, Moody’s Analytics

The Future of Content is NOW!

The Future of Content is NOW!

Tanu Sood, Senior Principal Product Director, Oracle

What Can CIOs Learn from Small Businesses when It Comes to Creating Value?

What Can CIOs Learn from Small Businesses when It Comes to Creating Value?

Ann Monroe, VP-Worldwide Marketing, FileMaker, Inc., an Apple subsidiary

AI needs a CMO

AI needs a CMO

Selin Cebeci, Global Digital Director, MediaCom US

Data Analytics, Machine Learning Will Power an Enterprise Content Management Evolution

Aref Matin, CTO, Wiley

Data Analytics, Machine Learning Will Power an Enterprise Content Management Evolution

ECM, particularly for digital content and media publishers, is becoming a must-have tool to maintain a competitive advantage.

Vetting a Consumer Activation Platform? Use this Guide

Susan Frech, Co Founder and CEO, Social Media Link

Vetting a Consumer Activation Platform? Use this Guide

Chances are your company’s Marketing team is investing in consumer activation—strategies that inspire consumers to act on behalf of the brand and influence others to use it.

Mobility: The Key to Customer Engagement

Kevin Bishop, VP Enterprise Marketing Management, IBM

Mobility: The Key to Customer Engagement

Mobile reached a tipping point in 2014. According to a recent Pew Internet Research Study, nine out of every 10 Americans have a mobile phone, with an increasing percentage of those being smart devices.

How to Get the Most Value out of Your Digital Assets

Alexander Zaky, Head-Experience Design, Synechron

How to Get the Most Value out of Your Digital Assets

This is the question that keeps marketing and technology executives up at night because it brings together a vast array of other problems (Am I reaching my customer?

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