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7 key Pieces to a Seamless loyalty Program
Claudia Infante, Director of Revenue Strategy, Margaritaville
Vickie Sherman, Senior Vice President, Director of Integrated Marketing, Mechanics Bank
More emails do not equal more clicks. It means less relevant messaging to the masses and more opt-outs, making it impossible to get the right message to folks you could truly benefit
Charlie Cole, Chief Digital Officer, VP, TUMI
It’s easy to over complicate. Ultimately retail is divided by two lowest common denominators of data–at the product level and at the customer level.
Jonathan Beamer, Chief Marketing Officer, Monster
Oliver Gomes, Director, Business Intelligence, Condé Nast
Scot Hansen, Enterprise Data Governance Director, Farm Bureau Financial Services
Sam Chesterman, Worldwide CIO, IPG Mediabrands
Lance Miceli, CMO, G6 Hospitality
Craig Smith, CIO, McCann Worldgroup
Tal Chalozin, Co-Founder & CTO, Innovid
Heidi Mastellone, Director, Customer Experience, Selective Insurance
The adage “feedback is a gift” is certainly true for customer experience and marketing professionals
Dayton Semerjian, Chief Customer Care Officer and Managing Director, LPL Financial
By combining our quantitative insights with qualitative research, we have been able to form a deep understanding of the advisor experience and quickly move toward solutions
Debra Morgan, Marketing Tech Outlook
The marketing automation platforms improve the businesses’ performance by offering better reach to the customers
Debra Morgan, Marketing Tech Outlook
Several brands and businesses know that they require SEO for their digital properties and the advantages they will get from that SEO work being deployed on their behalf. SEO will certainly enhance a website’s overall searchability
