REDWOOD CITY, CA: QuanticMind has completed another record setting year of sales growth, driven by 10.3 Mn US dollars Series A financing that it received last year. In 2015, the company achieved robust growth, posted record new subscriptions, and has doubled its customer base.
“Marketers are looking for better performance of their paid search and social advertising programs. Our machine learning technology and data science approach deliver a new alternative to outdated bid management software. In the upcoming year, we plan to capitalize on the rapidly growing demand for next generation ad management platforms, launch new breakthrough products that benefit VPs of Digital Marketing and continue hiring the best minds on the planet,” said Chaitanya Chandrasekar, co-founder and CEO, QuanticMind.
QuanticMind grew its customer base by 2x last year with some notable clients in the automotive sector, financial services, and interactive division of a big-three television network by replacing their existing software from Marin, Kenshoo, and Adobe. Moreover, the company maintained its global expansion by getting hold of recognized customers such as Decathlon, Dafiti, and Pet Circle. QuanticMind has also partnered with advertising agencies, Ogilvy and Horizon Media; increasing their levels of efficiency while offering them enhanced Return On Ad Spend (ROAS). The firm credits its growth impetus to a series of product enhancements and features that it made in 2015.
The company boosted its “QuanticMind platform” by augmenting various facets of the work flow process such as optimization, reporting, dash-boarding and forecasting engines. It gave a facelift to QuanticMind Search with diverse new traits that include keyword expansion, Bing Ads Enhanced Campaigns, and Yahoo! Gemini integration. The company also equipped QuanticMind Social with Facebook tracking, reporting as well as analytics capabilities that allow marketers to track and evaluate their performance using a single interface.
Furthermore, QuanticMind continues to create a buzz among technology analysts for its intuitive platform. “The marketing technology space is exploding with innovative companies like QuanticMind,” noted Nader Ghaffari, CEO, Venture Scanner, a reputed technology analyst firm. “The paid search and paid social categories are merging into Advertising Management Platforms (AMP). QuanticMind, with their predictive technology, is one of the key innovators in this space.”