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LeadingResponse
Empowering Independent Professionals to Compete with Business Giants

Matthew Kearney, CEO of LeadingResponse, LeadingResponseMatthew Kearney, CEO of LeadingResponse
The campaign for justice for Camp Lejuene victims of water contamination is still active as countless marines and their families seek answers on the tragedy that occurred in the 1950s to 1980s. A campaign organized by LeadingResponse, a multichannel marketing solutions provider, connects affected families to lawyers that can help them fight for compensation and due justice. This is just one example of LeadingResponse’s core mission – connecting consumers to experts when help is needed.

The advantage we give our clients is three-fold. Firstly we offer national scale. This means we have the spending power to run national advertising campaigns nationwide and on multiple media and so we are much more cost effective. Secondly, we have our technology which drives campaign performance. Thirdly, we have our people. Our employees are dedicated to our core mission of helping connect consumers with experts when help is needed. You won’t find another group as passionate on helping clients as the team at LeadingResponse

Headquartered in Tampa, Florida, with satellite offices in 12 other states, LeadingResponse is a performance marketing company that utilizes multichannel marketing solutions to help independent professionals like wealth managers, healthcare providers, and lawyers to connect and provide their services to targeted consumers.
Its multichannel solutions include appointments, traditional and digital advertising, direct mail, lead generation, live seminars, and webinars.

The company workforce is over 150 strong and includes marketing specialists, data scientists, and a technology team. It has over 2,000 client companies active in the professional services who leverage LeadingResponse’s marketing expertise and scale to out compete rivals many times their size.

Supporting its solutions is LeadingResponse’s three-tier technology stack, B2C marketing technology, clientfacing portal, and its consumer data platform.

• B2C Marketing Engine uses first party data and data analytics to execute highly targeted advertising on platforms such as Bing, Google, Direct Mail, Facebook, Instagram and most recently, TikTok and TV.

• Hub, LeadingResponse’s clientfacing portal enables clients to manage, pay, and rebook campaigns across the LeadingResponse portfolio. Clients have the ability to directly email or text interested consumers and search their messaging history. Hub is intuitive and easy to use on both web and mobile devices.

• Consumer Data Platform is LeadingResponse’s central data repository for all first party and thirdparty consumer information obtained via consumer engagement. All data is structured into individual, centralized profiles which gives the company a complete view into individual consumer behavior, as well as spotting trends.

“The advantage we give our clients is three-fold,” says Matthew Kearney, CEO of LeadingResponse. “Firstly we offer national scale. This means we have the spending power to advertising campaigns nationwide and on multiple media and so we are much more cost effective. Secondly, we have our technology which drives campaign performance. Thirdly, we have our people. Our employees are dedicated to our core mission of helping connect consumers with experts when help is needed. You won’t find another group as passionate on helping clients as the team at LeadingResponse.”

LeadingResponse takes immense pride in helping consumers resolve their pressing needs. Aided by 150 highly experienced marketing specialists, data scientists, and tech experts and a work culture that inspires dedication to their service, the multichannel marketing solutions provider has garnered the title of an industry leader.

LeadingResponse News

LeadingResponse Announces National Account Partnership With Ruth’s Chris Steak House

The partnership enhances LeadingResponse’s robust solution and partnership portfolio
TAMPA -LeadingResponse, a leading performance marketer for financial, legal, health and aging markets, is partnering with Ruth’s Chris Steak House to provide a specialized program that includes an exclusive menu offering with locked in pricing, and streamlined booking process for its clients and advisors to host best-in-class event programs.
"Our mission is to create high quality engagements between our clients and the high value consumers who need them. Through our best-in-class data, technology, and partnerships, we enable great results for clients and consumers alike," stated Matthew Kearney, Chief Executive Officer at LeadingResponse. "But no matter how sophisticated our marketing - and ours is cutting edge - we want that first meeting to be in a top quality environment. Ruth’s Chris Steak House fits perfectly. With our integrated booking platform making for a seamless process this new, premier, exclusive partnership enables us to pass on the benefits of our scale and status to our clients nationwide."
Ruth’s Chris Steak House is a premier steakhouse with over 130 locations in the United States that consistently draws 5-star reviews. With this partnership in place, LeadingResponse clients can now book multiple private dining events throughout the U.S., take advantage of the exclusive menu, complimentary Wi-Fi and A/V equipment. Additionally, LeadingResponse will have advance notice of new restaurant openings.

LeadingResponse Announces Partnership with ReminderMedia to Enhance Client Engagement Strategies for Their Clients

TAMPA -LeadingResponse, announced today that it has entered into a strategic partnership with ReminderMedia, an innovator in client nurture campaigns.
LeadingResponse has earned acclaim for its expertise in generating better results, better service, and offering better technology for its clients. By partnering with ReminderMedia, known for its personalized client relationship management solutions, LeadingResponse aims to further empower businesses with effective marketing strategies.
"We are excited to partner with ReminderMedia. LeadingResponse excels at connecting consumers who need legal, financial, health, and welfare advice to the professionals who can help,” said Matthew Kearney, CEO of LeadingResponse. “We initiate that all important first contact. ReminderMedia excels at helping professionals maintain and nurture that relationship once it has begun. It’s a powerful combination for clients of both organizations.”
Through this partnership, clients of LeadingResponse and ReminderMedia can expect:
• Integrated Marketing Solutions: Seamlessly integrated strategies combining client relationship management with lead generation tactics.
• Enhanced Client Experience: Personalized approaches that strengthen client relationships and foster loyalty.
• Data-Driven Insights: Access to actionable analytics to optimize marketing campaigns and client interactions.
"ReminderMedia is committed to its vision of creating a world where business owners and sales professionals never worry about who, how, or when to contact consumers. This partnership with LeadingResponse fits perfectly into our vision,” said Luke Acree, President of ReminderMedia. “Together, we will leverage our combined expertise to deliver tailored strategies that drive client satisfaction and business growth."
The collaboration between LeadingResponse and ReminderMedia underscores their shared dedication to innovation and client-centric solutions. By harnessing their complementary strengths, both companies are poised to set new benchmarks in client engagement strategies.

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Top 10 Channel Marketing Solutions Companies 2022
LeadingResponse

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LeadingResponse

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Matthew Kearney, CEO of LeadingResponse

Description
Headquarter in Tampa, Florida, LeadingResponse is performance marketing provider. With more than 25 years of experience driving new business opportunities for clients in legal, financial services, and healthcare markets, LeadingResponse leverages multichannel marketing solutions to connect companies with highly qualified, motivated prospects. As part of its solutions offerings, LeadingResponse develops dynamic digital ads, direct mail campaigns, webinars, in-person events, one-on-one appointments, and tailored marketing strategies to help every client achieve its unique goals