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How Chatbots Have Become an Integral Tool for Organizations

By Marketing Tech Outlook | Friday, January 11, 2019

Chatbots Chatbots have garnered a lot of attention in the tech world. It has taken over from mobile applications, and proved to be a profitable tool for companies. The chatbots have provided able support in increasing sales and cutting costs. Chatbots have become an integral tool for teams like customer support, sales, marketing, HR, IT, and various other teams, which helps the enterprises to save time and engage their workforce in a more pronounced way. Here is a detailed analysis of how chatbots have become an integral tool for companies:

Personal assistant: Chatbots can schedule, edit, and cancel meetings without the need to hire somebody or any assigned office space. It can also send and receive emails on an Entrepreneur's or a company’s behalf. It can also send alerts for both personal or professional events and appointments.

Newsfeed and reminders: enterprises need to be aware of the developments in the industry. Chatbots can be programmed to send news alerts from certain websites. Chatbots also help to send reminders for any event in the calendar so that the employees can be present on time for the event.

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Automating business processes: Chatbots can finish repeated tasks very efficiently, which makes it a perfect tool to be programmed to answer frequently asked questions from both employees as well as customers. It can also be used to alert relevant team members when a task is marked complete. In addition to this, chatbots can help to automate many other business processes from a multitude of departments within an organization.

Customer feedback: Chatbots have become an able ally for enterprises to forge a long lasting relationship with its customers, as it can provide feedback from the gathered data from the conversations they have with the customers. Apart from this, chatbots also offer the customers an opportunity to give feedback and share their feelings about the product and services of an enterprise.

Chatbots have become a powerful tool as it uses artificial intelligence (AI), natural language processing (NLP), and machine learning (ML) techniques to power them. These techniques enable the chatbots to analyze the conversation without any manual support.

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