How Chatbots Have Become an Integral Tool for Organizations
martechoutlook >> news

Chatbots have garnered a lot of attention in the tech world. It has taken over from mobile applications, and proved to be a profitable tool for companies. The chatbots have provided able support in increasing sales and cutting costs. Chatbots have...

Mapping Customer Journeys with Machine Learning
martechoutlook >> news

Businesses throughout the world are rapidly being digitized. The advent of digitization of business operations has made the companies adopt a more customer-centric and personalized offering model, as opposed to its traditional model of focusing...

CIOs Lead the Paradigm Shift of How Businesses, Individuals Connect Worldwide
martechoutlook >> cxoinsights

Jan Geldmacher, President, Sprint Business [NYSE:S]

The world is experiencing an unprecedented paradigm shift from the physical to the virtual. Everything that can be connected will be, including people, places and things. This shift is at the center of business transformation worldwide and it is...