customer retention

7 Benefits to Marketing Automation Your Business Needs to Thrive
Marketingtechoutlook >> cxoinsights

Brad Banyas, Founder & CEO, 366 Degrees by OMI

A business cannot survive without an effective marketing strategy. Regardless of how breakthrough the service is or how innovative the product may be, if it doesn’t target the right consumer, the business will never succeed. Marketing...

How Predictive Analytics In Contact Centers Can Improve Your Customer Retention?
Marketingtechoutlook >> cxoinsights

Kalyan Banga, Director, Research & Analytics, VOZIQ

A loyal, paying customer is the best success any type of business can have. Everybody knows this fact. However, when we start getting into nitty-gritty of retaining best customers, it starts getting complicated. Customer retention is often driven...

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